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What is StoryBrand and Why Should I Care? (Part 1)

What is StoryBrand and Why Should I Care? (Part 1)

StoryBrand is many things. But in a nutshell, it is a way of clarifying your message and providing a framework through which you can help people understand what is that you do and how you can help them. In doing so, you will increase sales, conversions, and happy...

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Can I Build My Own Website?

Can I Build My Own Website?

When I went to design school back in the dark ages, we were still hard-coding all websites. Sure, WordPress and other content management systems existed, but those were mostly used just for personal blog sites and you couldn't build very effective business websites...

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What do you REALLY need on your website?

What do you REALLY need on your website?

Frustrated with your website and not really sure what information you need on it? You're not alone!  Envision this: Someone comes to your website and you have 15 different menu items, a vague header title (maybe something like "Improve Your Life") and a call to action...

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What the heck is this Facebook Pixel thing all about?

What the heck is this Facebook Pixel thing all about?

Love it or loathe it, Facebook is more important to your business than you may realize. We’ve talked about Facebook Ads and Landing Pages previously. Facebook Pixel will let you see not only how many people have it made from your ad to your landing page, but it will...

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Do I really need a blog?

Do I really need a blog?

If you want to get the most out of your company’s website, regular blog posts are essential. Publishing regular blog posts will drive traffic to your site, strengthen your SEO, increase your brand recognition, help develop and foster client relationships and most...

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